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Cher Lloyd - Swagger Jagger (Music Video!)



'X Factor' alumn Cher Lloyd works out her 'swag' on the colorful and fun music video for her debut single "Swagger Jagger" - Just when I thought everything was lost for Cher - it took me just two days to label her single as 'very annoying' - she comes with this very cool piece of visual which is inexplicably affecting me in some way 'cause me is digging "Swagger Jagger" again. I'll probably hate the song once more in two minutes time, but that doesn't change the fact I think the "Swagger Jagger" vid is cool! It's very chav, very Cher, she shows her incipient 'swag' and dances 'hood' style over a series of visually-engaging graffiti-like special effects and green screen sets. "Swagger Jagger" will hit UK iTunes next July 31st.

By on July 1, 2011
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