New British girl band Parade premiered over the weekend the music video for "Louder", their debut single off their first studio album which will be released later in 2011 via Atlantic Records. "Louder" is a catchy pop tune, bouncy and bubbly, produced by The Fairground. I mean it's not the best pop song ever, but it's fun. The beat could've been somewhat stronger though, cuz it does get a bit BLAH in some parts. The verses are nice, the girls work out those vocals, and the chorus is just an explosion. louder! louder! louder! As for the music video, it's basically the Parade members Emily Biggs,Lauren Deegan , Bianca Claxton, Jessica Agombar and Sian Charlesworth having fun at a house party, and in the end they take the party to the streets where they are accompanied by some fireworks. "Louder" it out on March 6th in the UK.