Fifth Harmony - "Sledgehammer" [Music Video Premiere!]
Fifth Harmony serves
up glamour fashion in the official “Sledgehammer” music video. The Meghan
Trainor-penned mid-tempo pop song is the lead single from the girl band’s upcoming
full-length debut album “Reflection” – coming out in January next year via Epic
Records. The Fatima Robinson-directed visual for “Sledgehammer” premiered on
VEVO on Tuesday, Nov. 25.
The song is
super-duper good pop music but I’m afraid it may flop. “Sledgehammer” did have
a good start on iTunes when released in late-October – reaching the Top 10 –
but as weeks passed by Fifth Harmony’s new single climbed down positions to
being currently (as of this post) OUTSIDE the Top 100. Ouch! What happened? A
music video was indeed very required and the girls need to give more TV
performances ASAP because I really like this song! It just can’t flop! (Also,
shame at 5H’s fans for not organizing better.)
“Sledgehammer”
music video review
The MV is all about elegant fashion and fierce poses. The Fifth Harmony go “all-white” to perform the “Sledgehammer” choreo on top of a rectangular platform, they bring out the long gowns to get on swings and their hairs get fiercely thrown in the air by a huge fan. Note: As usual, Normani was the best and the fiercest. Slayed effortlessly!